Part 2 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize our morning panel, “Listen Up! Turning Conversations into Business Opportunities,” with panelists Randall Brown, Gatorade’s Director of Digital Engagement, Jeff Cole, Kellogg’s Senior Manager Global Social Media Operations, Frank Eliason, Citibank’s SVP of Social Media, and Victoria Harres, PR Newswire’s Director Audience Development. The panel was moderated by Stephen D. Rappaport, Knowledge Solutions Director, ARF. Read →
Managing a corporate Twitter account is like realtime publishing and, just like in the magazine world, you need to have an editorial plan and assign beats, says PR Newswire’s Victoria Harres in this interview with Women Centric’s Pattie Simone, which was filmed at TWTRCON NY 10 last June. Read →

![Realtime Listening Panel at #RLTM NY 11 [Best of the Backchannel] Frank Eliason (2)](http://therealtimereport.com/wp-content/uploads/2011/03/Frank-Eliason-2.jpg)




