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68% of Canadians are Online, More Than 50% Use Facebook

canadian flag

A study from comScore indicates that Canada has a greater percentage of online users than any other country in the world.  68% of the Canadian population is online, while France and the U.K. are at 62%, Germany at 60%, and the U.S. at 59%.  According to Social Times, Canada also ‘dominates’ social networking service Facebook, […] Read →

Global Visitors to Twitter.com Increase by 46 Million in the Last 12 Months

Over the past year, Twitter.com’s audience grew by 46 million unique visitors across the world, and in October the site drew 104.6 million visitors (an increase of 79.4% from last year).  However, only 6 million of these new users were in the U.S. Read →

8% of U.S. Adult Internet Users Use Twitter; Users More Likely to Be Young, Urban Minorities

Pew Twitter Activity Frequency

The Pew Research Center’s Internet & American Life Project has released the first-ever report that exclusively examines Twitter users.  The results in this report are based on data from telephone interviews of U.S. adults conducted from November 3-24, 2010. According to the report, 8% of American adult internet users are Twitter users, and 2% say […] Read →

Only 35% of U.S. Public Sector Twitter Accounts Engage in Conversations

L2 Best in Tweet

Digital think tank L2, together with researchers from George Washington University and NYU, has released its first annual Digital IQ Index for the Public Sector (PDF), measuring the effectiveness of Web sites, digital marketing, social media, and mobile platform support among 100 different public sector groups.  The report includes a ranking of these agencies based […] Read →

6% of U.S. Homepages Link to Facebook

According to Comscore, Facebook accounts for 6% of primary homepages in the U.S. in the third quarter of 2010.  ComScore was unable to provide similar data for other Web sites, but Google is widely believed to be among the most popular homepage options on the Web. Read →

38% of Americans Use Social Networks to Engage With Brands

Cone New Media Study

Communications agency Cone has released the 2010 Cone Consumer New Media Study, based on an online survey of 1,050 U.S. adults 18 years of age and older, which found that 38% of Americans use social networks and 3% use microblogs to interact with brands. New media users ‘follow’ or ‘like’ or subscribe to an average of […] Read →

85% of U.S. College Students Say Social Networks Make Them Feel More Connected

Teens with cell phones

mtvU, The Jed Foundation and The Associated Press have collaborated on a survey of of 2,207 undergraduate students ages 18-24 at 40 randomly chosen four-year colleges. Similar to the recent Harris Interactive survey, which reported that social networking led to a greater sense of connectedness (but at the expense of in-person relationships), these interviews, conducted by Edison […] Read →

37% of All Tweets are From Asia; North America Drops to 31% of Tweets

twitter-asia

Paris-based monitoring company Semiocast has released the results of an analysis of  2.9 million messages gathered over a period of 24 hours, on June 22nd, 2010. Statistics were obtained by processing user-declared locations with Semiocast’s semantic multilingual tools, as very few tweets are actually geotagged (0.6% compared to 0.5% three months ago). According to the Semiocast […] Read →

U.S. Internet Users Spent 41.1 Billion Minutes on Facebook In August

comScore Time Spent Aug 2010

New data from comScore shows that, for the first time, U.S. internet users spent more time on Facebook this August–a total of 41.1 billion minutes–than on any other major site.   Google was second with 39.8 billion minutes and Yahoo fell to third, with 37.7 billion. In terms of traffic, Yahoo edged out Google in August to […] Read →

10 Fastest-Growing Facebook Markets Add 14.7 Million New Users in August

Facebook Top 10 Growth Markets

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