Motel 6′s new Ultimate Bucket List Contest engages fans – on Facebook and Pinterest – with the opportunity to win a trip to one of three U.S. landmarks.

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising.

Cape Town Tourism launched a new Facebook travel app this week, designed to allow “virtual visits” to the city through a user’s Facebook profile. In what Cape Town Tourism titles a “world’s first,” the innovative app “is a creative user experience that utilizes the latest technology and Facebook’s immense global reach” to raise awareness of the city as a travel destination. Users can send their Facebook profile on a holiday to Cape Town – and earn the chance to win a trip to the city in real life.

Gatwick Airport recently became the first European airport to use the social network Soundcloud by releasing a series of audio books for kids and parents. This week, the airport announced plans to feature the best new children’s stories on its channel, giving budding children’s authors the chance to reach a potential audience of tens of thousands of people.

JetBlue has a new realtime trick up its sleeve: a live, online game show entitled “JetBlue Getaways Presents Get Away With It.” The game show is the centerpiece of JetBlue Airways new advertising campaign for the airline’s vacation package travel service, JetBlue Getaways.

Performance marketing agency Performics recently released a report about the interactions between consumers and brands on social networks, and found that 52% of respondents strongly or somewhat agree that voicing opinions on social networking sites can influence business decisions of companies/brands.

Part 15 of our summary of tweets from #RLTM NY 11 Realtime Conference attendees. These tweets summarize the Case Study titled “The Realtime Brand From 30,000 Feet,” presented by Allison Ausband, Vice President, Reservation Sales and Customer Care, Delta Air Lines.

Hotel internet marketing consultant VIZERGY, in partnership with HSMAI (Hospitality Sales and Marketing Association International), has released a June 2010 white paper based on an online survey designed to how …

According to The Social Media and Online PR Report, published by Econsultancy in association with bigmouthmedia, 86% of companies plan to spend more money on social media in 2010, while …